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The best techniques for music promotion, marketing, and growing your career in the industry.
‘Tis the season to be jolly. The holiday season is also a great time to promote your music. People are hustling and bustling to get presents and you want to be on their shopping list. But how do you make sure they know everything you have to offer. Keep reading for 7 cool ideas to […]
Music marketing is how record labels and artists promote music to their target audience. Music marketing consists of multiple factors, for example, social media, press campaigns, online advertising, radio play and film placements. These combined make the ultimate marketing machine. But what some ways to achieve it? Twitter this twitter that Twitter is a vast […]
Think back to when you were a kid, dreaming of making music for the rest of your life. Dreams like this were more elusive before the rise of YouTube and online music streaming apps. Now, artists can get their music in front of millions of people without a record deal. And this digital music revolution isn’t […]
Now, this is the ultimate question. What should music promotion companies do for you? Should they promote your music? Should they get you interviews with top magazines? Do they write the press release details? Do they tell you what is going on? Confused..? Promo.ly have worked with a good deal of PR companies over the […]
Music marketing is a huge topic. It often overwhelms people, but there’s no need to panic. Here’s 4 different ways to get your tracks heard. Use Reddit Reddit has a huge user base and is the perfect place to promote your music across. At current it has 33 million uses, 852,000 subreddits and 140,000 active […]
Are you still rocking out to Ariana Grande’s “thank u, next”? You probably know by now that although Ari teased her fan base with a few lyrics from the new song, the single itself was a surprise. The star’s surprise music dropped on November 3, 2018, earning millions of listens and downloads. It even had […]
Building an email marketing list is so, so important. It’s a powerful marketing tool and is often overlooked. Your email marketing list is your essential weapon of promotion; it can make you money and it can be used a service. Get this picture in your head: You own a record label. Your goal is selling […]
Introducing Methlab – a cutting edge label boasting a stern reputation representing artists from the the tech-heavy electronic spectrum. Focusing on the exploration of obscure and sonic concepts, they’re known to push aphotic electronic bass music in a futuristic and forward thinking manner. Albeit a fairly new label, MethLab were quick to whip up a […]
When looking at other people’s music PR there is often a critical problem. There isn’t a strategy or plan. Musicians believe a last-minute promotional post across Facebook is adequate, or they’ll promptly send the music to their entire mailing list the day before release. They are disheartened when they don’t see results and annoyed that […]
From Brian Epstein to Albert Grossman, there’s no shortage of myths surrounding great band managers and what they did for their artists. It’s easy to imagine their lives being half stern, no-nonsense deliberators and half witnesses to great art in its conception. It takes a special person to manage The Beatles or Bob Dylan, and […]
If you think creating your first album or EP was a challenge, get ready for your next steps into promotion. Carving out a spot for yourself or your band in the music industry is no small feat. The competition is thick, and standing out from the crowd takes a significant amount of effort. Thankfully, you […]
How do you get noticed in the digital music marketplace? That’s the million dollar question, isn’t it? The irony of the internet is that, while it’s never been easier to release music, it’s become harder and harder to get noticed. Gone are the days when a major label would dump millions into promising young acts. […]
What You Should Know about Email Marketing for Musicians Musicians choose their career because they have a passion for music and they want to share it with the world. Then they find out just how difficult that sharing can be. One of the greatest promotional strategies for musicians is email marketing. After all, what better […]
10 music marketing strategies you can implement before getting signed 1. Create a strong social media presence Although it’s the 21st century devil, it’s essential in this day and age that you have a strong online presence. Show people your music, how hard you’re grafting, your studio sessions, your personality. People love a behind the […]
Learn the essentials of music production and discover techniques to craft your own tracks. Learn workflow tips and discover ways to share your music effectively.
Discover how AI in music production is transforming music creation, and learn how artists use these tools to innovate. Learn how to share and grow your reach with Promoly.
Learn proven music video promotion strategies and discover how to reach the right fans across platforms.
Promote your music strategically and grow your audience with professional tools, consistent engagement, and platforms like Promoly to reach the right fans.
Strategic promotion, pre-saves, visuals, and social media tips help your music reach the right fans and industry contacts.
Podcasting is one of the fastest-growing media trends. Millions of podcast episodes are now available for listeners, with topics covering everything under the sun. If you plan to launch a podcast or have recently created one, don’t forget to think about digital audio advertising or marketing your podcast content. If you want to attract more […]
Many people turn to digital media for many of their entertainment needs. One medium that more people are now interested in nowadays is digital audio. With podcasts and online radios, digital audio is the latest trend, and it’s not going away soon. Marketing relies on the latest trends, so you may wonder how digital audio […]
So, you’ve recorded several podcast episodes, edited and polished them, and they’re now ready for public consumption. How soon or slowly should each episode be released? The short answer is that new episodes can be released whenever you desire. You could unleash them all at once or every six months if you wanted to! However, […]
People used to listen to the radio as part of their pastime and work hours. It helps them relax amidst a stressful day and even keeps them in the mood to complete all their tasks. That being said, the advent of technology allowed people to steer away from the traditional radio toward the homely feel […]
Starting a podcast does not end in recording and editing audio clips. The most important thing is to know the frequency at which you will release episodes. You should start by deciding how many days in a week you will be releasing podcast episodes. Bear in mind that some days are better to release episodes […]
There are various ways to learn about how to market your music. But ultimately, the success of your release is dependent on the core community and connections you’ve established over the previous months and years. Many musicians and record labels focus their marketing and creativity only on new releases. Their mistake is that they overlook […]
Music is often said to be a universal language. If it’s the language that everyone can speak, then it’s better to communicate and connect through music. This is why musicians can reach out to a wider audience. They write a song, convey a message, and people listen. They sing a fine tune, pull off some […]
You’ve been making music in your bedroom for years, dabbled in putting tracks on Soundcloud and received a fair amount of traction whenever you did, but you never really knew how or if you’d ever get anywhere with your artistry moving forward. One day everything changed, you woke up with a new spice for life […]
One of the critical problems I notice when looking at other people‘s promotion is that there isn’t a strategy or a plan. Musicians think creating a last-minute promotional post across Facebook is adequate, or they’ll promptly send the music to their entire mailing list the day before release. They‘ll be disheartened when they don’t see results and be annoyed that blogs don’t select their music. The only time this does work is when the musician is very well-known with a vast audience and media relationships already established. For example, when Daft Punk unleashed Random Access Memories, their music publicists kept it […]
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