Blog
The best techniques for music promotion, marketing, and growing your career in the industry.
There is no denying that social media is one of the most powerful tools for marketers everywhere. That being said, when it comes to the music industry, one has to wonder if social media is really the most effective platform. This article will address this question in detail. Music Social Media Marketing Why Social Media […]
How people access, listen to and share music has drastically changed over the past decade. YouGov conducted a study that revealed that 42% of the UK population access music through CDs. However, for people aged 16-24, only 6% consumed their music through CDs. Millennials and Generation Z-ers consume their music differently to the generations that have […]
![PR Tips For Aspiring Musicians [Our Guide]](https://cms.promoly.com/wp-content/uploads/2019/03/PR-Tips-For-Aspiring-Musicians-Our-Guide.jpg)
Standing out isn’t just about talent; it’s about mastering the art of public relations. As an aspiring musician, you must connect with your audience and build a brand that resonates. Effective PR can elevate visibility and create lasting relationships with fans and industry professionals. You might wonder where to start. From crafting your unique story […]
As a musician, you want to keep your fans informed on what you have been up to. Although email newsletters can be seen as old-fashioned and ineffective by many, they are actually one of the best ways to keep your followers updated. Believe it or not, most people check their email every single day, whether […]
You make great music, and you want people to hear it. What’s more, you know that there’s an audience out there that would love the kind of music youâre creating. So how do you find them? How do they find you? And what are the most effective and strategic modes of music marketing in the current […]
Are you a music enthusiast or better yet, a seasoned DJ? If that is the case, then this blog article is yours! It is about having the right tool – the DJ headphone –ready for the day’s performance. If you have been in the music industry for quite some time, then you understand that finding […]
If you are a serious musician, you are already aware of the struggles that come with it. It can be a little tough to reach audiences and gain more listeners. Yet if you are making music all on your own, you will want to learn how to market yourself. It should be your top priority […]
When you’re just starting off your career as a jazz musician, chances are that you don’t have the means to advertise using traditional methods such as with newspaper ads or paid promotions online. Instead, you have to gain exposure organically and use free services like a business Facebook page to promote yourself and your latest […]
With the advent of music streaming platforms in today’s digital age, record labels have truly taken the brunt of the blow. The drastic change in how and where people listen to music has led many people to question the function of the record label. With a major decrease in recorded music revenues, one of the key […]
With so many music artists releasing new singles and albums daily, you need to make yours stand out when you finally release your tracks. When your music promotion stands out from the rest, you will have a higher chance gaining the attention of record labels and potential listeners. No matter how good of an artist […]
Thanks to social media and free resources like Audacity and GarageBand, achieving success as a musician has never been more attainable. But if you want it, you’ll have to work for it-and not only in the studio. Marketing should be as much of a priority as writing new lyrics or practising your instrument. Here are […]
When you are learning how to promote your music, you want to look to the experts that have blazed the trails before you, while staying on top of twenty-first-century trends. Columbian icon Shakira in August 2018 hit the top of the list for most Facebook fans at 103.51 million. Queen diva Beyonce, by contrast, had 64 […]
Emailing music is undoubtedly one of the most powerful marketing tools today. That is because most people check their email inbox each day, probably multiple times, and so you’re more likely to reach out and connect with your fans through this medium. Whether you’re promoting your new album or your upcoming gigs, you can easily […]
Being a professional musician requires a lot of work. It isn’t all about simply making music and jamming on stage. Music is a business, and just as with any other business, there’s much to learn and tons of decisions to make in order to be successful. And a big part of that success depends on […]
For many people who are passionate about music, it is a lifelong dream to be able to make it in the music industry. However, it is not an easy path to take, seeing as the industry is insanely competitive. For this reason, a lot of people simply give up mid-way because they think that they […]
Getting your music recognized and having it become popular is the goal of any music artist. However, with so many people all wanting to be the next big thing in music, you need to work harder to ensure your songs succeed on streaming services like Spotify. Here is a quick guide on how to achieve […]
It can be hard to stand out in today’s music industry. Technological advancements and the internet have made it easier for artists to record and release professional quality music. But it’s also made it much harder to stand out from the crowd of aspiring musicians. There are over 3 million artists on Spotify alone, with […]
If you are an independent artist looking for a professional who can help you make music and take it to the crowd, you will want to make sure they will be able to do what you need them to. Hiring a music manager to compose, produce, and advertise your work can be tough. Here are […]
Being a music producer comes with a lot of perks. Most notably, spending time around amazing artists. Music producers wear many hats. Some write songs, some focus on making sure the music sounds amazing before it’s released. But if you’re looking to be the next Barry Gordy or Sir George Martin, you need to learn […]
If you want to thrive in any industry nowadays, you need to learn how to build a network. There’s no business where this is truer than in the music industry, as you need to learn where to position yourself to meet the right people who can help your career take off. With that said, here […]
Instagram had one billion active monthly users in 2018. That’s a billion people you could reach with your music. Just by using Instagram. But with so many users on the app, it’s very hard to get noticed in such a crowded space. There are some tips and tricks you can use to help you stand […]
The idea of managing a famous band may sound like a lot of fun. However, being a band manager is in no way an easy job. Band managers have to be able to multitask constantly, seeing as there are always a lot of different things to do within a certain period of time. It should […]
With the Internet so ingrained in our culture, it’s easy to forget that it’s only a fairly new creation. We use it to pay our bills and do most of our communicating. We even do most of our shopping online nowadays. We also use the Internet to listen to the majority of our music. But this method of […]
Undiscovered artists make up more than 90% of the industry. Getting a taste of commercial success can be a life-changing experience for an artist. Even if the resulting income isn’t huge, the journey to a proper music career starts with getting your foot in the door. Easier said than done, though, of course. Selling your […]
As a passionate musician, you believe in your craft. You know how important it is to give your passion all your energy and dedication. You’re determined to thrive in this industry, no matter what. The good news is that you’ve started in the right place by reading this article. You deserve to make the most […]
Jay Z, the Chainsmokers and The Stereotypes — these are some of your idols, hands down. But as impressive as their singing and performing chops may be, they don’t do much for you. What truly moves you is their ability to produce music on a level that few people will ever reach. The outlook for […]
Spotify playlists are the burning topic in 2020. Streaming is taking over, and every artist wants a slice of the action. But how do you get your music featured? How can you use Spotify for Artists to your advantage? Continue reading to find out how. What are Spotify playlists? A playlist is a bunch of […]
Online music promotion has never been more comfortable but having such a vast network of possibilities it can be overwhelming. Facebook, Twitter, Instagram are the go-to networks, but what other options are there and how do we utilise them to full potential? Keep reading to find out how to promote your music online efficiently. The […]
Working on building your music career? Trying to improve your networking skills? Whether you’re trying to build a career as a songwriter or you’re attempting to market a small record label, being a great networker is often the key to succeeding in the music industry. Meeting others in the industry, making strong connections, and getting […]
You’ve finally gotten the courage to upload your songs to YouTube, but you’re not getting the views you hope for. As you probably know, YouTube is one of the best platforms to share your music. With a whopping 1.58 billion users around the world, you can’t go wrong with YouTube. A massive amount of users means that there’s […]
Get the latest music promotion tips and industry insights delivered to your inbox.