Indie Folk Music Promotion
Send your indie folk releases to the writers, stations, and curators who champion the sound
Indie folk connects with listeners through storytelling, acoustic textures, and honest songwriting. Promoly helps labels and artists send promos to the folk press, radio programmers, and playlist curators who support the genre.
Start free trialPromotion tools built for indie folk labels and artists
Reach Folk and Indie Press
Send promos to journalists at Folk Radio UK, Americana UK, No Depression, and independent blogs covering the genre.
Target Radio Programmers
Indie folk gets airplay on BBC Radio 2, 6 Music, NPR, and college stations. Tag hosts by show and send targeted campaigns.
Playlist Curator Outreach
Folk and acoustic playlists attract millions of listeners. Give curators early access and see who adds your tracks.
Collect Honest Feedback
Require ratings and comments before downloads. Get real reactions from the journalists and programmers hearing your music.
Why indie folk artists pick Promoly
500+
Labels worldwide
73%
Avg. open rate
60s
Avg. send time
1,300+
Network DJs
Send an indie folk promo in minutes
Upload your songs, choose your contacts, and send. No complicated setup, just straightforward promotion.
Upload Your Songs
Add WAV or MP3 files with cover artwork. Include a message with the story behind the release.
Choose Your Contacts
Select from your list or import new contacts. Filter by role (journalist, radio host, curator) and region.
Send and Monitor
Launch the campaign and track opens, plays, downloads, and written feedback through your dashboard.
"It takes about one minute to start and send a campaign but still has everything you need."
TJ Flanders
Never Say Die Records
Indie folk promotion questions
Can I target folk-specific radio shows?
Yes. Tag contacts by show name or station and filter when sending. Target BBC folk shows, KEXP, or any other programme directly.
Does Promoly work for live session recordings?
Yes. Upload any audio file (WAV or MP3). Live sessions, demos, and studio tracks all work the same way.
Can I include tour dates in my promo?
Yes. Add tour dates, press links, and ticket URLs in your promo message alongside the audio tracks.
How many contacts can I send to?
That depends on your plan. Plans range from 500 to 5,000 contacts. All include unlimited campaigns.
Is there a free trial?
Yes. Promoly offers a 7-day trial with up to 150 sends. No credit card needed to start.
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Get your indie folk music to the press and stations that care
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