Classical Music Promotion

Promote your classical recordings to critics, radio, and concert programmers

Classical music promotion depends on specialist critics, radio programmers, and concert series curators. Promoly helps labels and ensembles send polished promos to the people who shape the genre's profile.

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Promotion tools for classical labels and ensembles

Reach Classical Critics

Send advance copies to reviewers at Gramophone, BBC Music Magazine, and specialist classical blogs. Track who listened and how many movements they played.

Classical Radio Programming

Get your recordings to programme directors at BBC Radio 3, WQXR, Classic FM, and public radio stations that air classical programming.

Concert and Festival Bookers

Include concert series programmers and festival directors in your promo list. Give them a private stream of your latest recording.

Detailed Listening Data

Classical works are long. Promoly tracks stream duration per recipient, so you know who listened to the full piece versus who sampled just the opening.

Trusted by classical labels

500+

Labels worldwide

73%

Avg. open rate

60s

Avg. send time

1,300+

Network DJs

Send your classical promos professionally

Upload your recording, select your critics and programmers, and send. The presentation matches the quality of your music.

1

Upload your recording

Add movements or tracks, cover art, liner notes, and performer credits. Promoly creates a player page that presents your recording with the detail classical listeners expect.

2

Build your media list

Add classical critics, radio programmers, concert bookers, and playlist curators. Import from a spreadsheet or add them manually.

3

Send and follow up

Launch your promo and track who listened. See stream duration, download counts, and written feedback. Follow up with the reviewers who engaged most.

"It takes about one minute to start and send a campaign but still has everything you need."

TJ Flanders

Never Say Die Records

Classical music promotion questions

Can I upload a multi-movement work?

Yes. Upload each movement as a separate track in a single campaign. Critics and programmers can stream the full work in order.

Does Promoly support high-quality audio for classical?

Yes. Upload WAV or FLAC files. Promoly streams high-quality audio in-browser and delivers downloads in your uploaded format.

How do I reach classical radio programmers?

Add your radio contacts and send. Each programmer gets a private streaming link. You see who listened and for how long.

Can I include liner notes and performer bios?

Yes. Add them in the release notes. Recipients see liner notes, credits, and programme notes alongside the player.

What does the free trial include?

7 days and 150 sends with full access. No credit card required. Run your first press campaign and see the results.

Get your classical recordings heard by the critics and stations that matter

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